We combine innovative approaches from market and sensory research into our unique Sensory Marketing Tools.
We analyze your products in an integrated manner and translate between the subjective consumer perspective and the more technical producer perspective.
The latest insights of behavioral economics are important corner stones for us in order to better explain product perception, preferences, and behavior.Read more
Questions we think about…
Goals we reach together with you.
Greater acceptance of soft drink recipes
Perceived richness of body lotion
Better brand fit of new coffee machine design
Credible fragrance of eco-detergentRead more