Insights & Methods.

Image of Fabienne Hübener
Fabienne Hübener

Video: DesignDecoding - talk at the qual360

On March 5th 2021, Joachim Haag, isi Managing Director, gave a talk about isi DesignDescoding at...

Read more
Image of Fabienne Hübener
Fabienne Hübener

(Pack)DesignDecoding: an intelligent way to make the effect of design visible

isi DesignDecoding enables companies to develop the (packaging) design of their products faster...

Read more
Image of Fabienne Hübener
Fabienne Hübener

Immersive Environments offer refined Product Testing

New isi publication in the journal Food Quality and Preference

Read more
Image of Fabienne Hübener
Fabienne Hübener

Faster to Product with Pack Design Sprints

isi and MILK. are offering a more consumer oriented and faster method for developing packaging...

Read more
Image of Fabienne Hübener
Fabienne Hübener

Consumer Research dovetails seamlessly with Dialog Management

isi and dr. wolf communications offer a new service. This innovative strategy adds dialog...

Read more
Image of Fabienne Hübener
Fabienne Hübener

New service: isi launches the Test Studio Finder

In just a few clicks you will discover the test studio that fits your market research project...

Read more
Image of Fabienne Hübener
Fabienne Hübener

How Immersive Technology is driving Consumer Testing - an Update

Consumer researchers are using Immersive Technology to introduce real life into the laboratory...

Read more
Image of Fabienne Hübener
Fabienne Hübener

Other Cultures, Other Consumer Tests

What is the difference between consumer tests in Europe, the USA, and South East Asia?

Read more
Image of Fabienne Hübener
Fabienne Hübener

Overview: Consumer Testing & Corona

How isi succeeded in managing a nearly seamless transition from onsite Lab testing to in-home...

Read more
Image of Fabienne Hübener
Fabienne Hübener

Video: Consumer Testing & Corona (interview with Sven Henneberg)

In the last weeks, we have shared with you how we at isi adjusted our sensory and consumer...

Read more