Insights & Methods.

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Fabienne Hübener

(Pack)DesignDecoding: an intelligent way to make the effect of design visible

isi DesignDecoding enables companies to develop the (packaging) design of their products faster...

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Fabienne Hübener

Immersive Environments offer refined Product Testing

New isi publication in the journal Food Quality and Preference

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Fabienne Hübener

Faster to Product with Pack Design Sprints

isi and MILK. are offering a more consumer oriented and faster method for developing packaging...

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Anne Sophie Zurwellen

6 tips for design tests with (large) prototypes

In new and on-going product development, it is not just the development of the product itself...

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Fabienne Hübener

Consumer Research dovetails seamlessly with Dialog Management

isi and dr. wolf communications offer a new service. This innovative strategy adds dialog...

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Marie-Theres Kerl

Sensory Lab vs Real-life Testing

Which is the most suitable location for your test? 

 

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Marie-Theres Kerl

Video: Test Studio Finder (Interview with Joachim Haag)

Our new website teststudiofinder.com has been online for a few days now. This platform enables...

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Fabienne Hübener

New service: isi launches the Test Studio Finder

In just a few clicks you will discover the test studio that fits your market research project...

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Fabienne Hübener

How Immersive Technology is driving Consumer Testing - an Update

Consumer researchers are using Immersive Technology to introduce real life into the laboratory...

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Anne Sophie Zurwellen

Free eBook: Guidance with Benchmarking

 

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