Sensory Lab vs Real-life Testing
Which is the most suitable location for your test?
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Insights & Methods.
Video: Test Studio Finder (Interview with Joachim Haag)
Our new website teststudiofinder.com has been online for a few days now. This platform enables...
New service: isi launches the Test Studio Finder
In just a few clicks you will discover the test studio that fits your market research project...
How Immersive Technology is driving Consumer Testing - an Update
Consumer researchers are using Immersive Technology to introduce real life into the laboratory...
Other Cultures, Other Consumer Tests
What is the difference between consumer tests in Europe, the USA, and South East Asia?
6 steps to successful product testing
What are the distinguishing features of a good product test? Our customers return to this...
Free eBook: Top 5 secrets of efficient HomeUseTesting
If carried out the right way, the HomeUseTest offers a lot of advantages.
Overview: Consumer Testing & Corona
How isi succeeded in managing a nearly seamless transition from onsite Lab testing to in-home...
Video: Consumer Testing & Corona (interview with Sven Henneberg)
In the last weeks, we have shared with you how we at isi adjusted our sensory and consumer...