Insights & Methods.

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immersivereality

Image of Fabienne Hübener
Fabienne Hübener

Immersive Environments offer refined Product Testing

New isi publication in the journal Food Quality and Preference

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Image of Fabienne Hübener
Fabienne Hübener

How Immersive Technology is driving Consumer Testing - an Update

Consumer researchers are using Immersive Technology to introduce real life into the laboratory...

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Image of Fabienne Hübener
Fabienne Hübener

Immersive Reality in the Sensory Laboratory: From Vision to Reality

isi has started to use Immersive Context in sensory research. The development gives customers...

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